PAFOS TOURISM BOARD STRENGTHENS THE PROMOTION OF POLIS CHRYSOCHOUS
The Pafos Regional Board of Tourism, as part of its ongoing actions to enhance domestic tourism and support local communities and businesses, has created a dedicated promotional video for the area of Polis Chrysochous.
The new promotional material highlights the natural beauty, authenticity and unique identity of the wider area, showcasing its beaches, scenic landscapes, communities, gastronomy, culture and the experiences visitors can enjoy throughout the year.
At the same time, using the above-mentioned video, the Pafos Regional Board of Tourism has launched an intensive promotional campaign aimed at further developing domestic tourism, utilising digital media, social media and targeted promotional actions. The campaign aims to increase visitation from the Cypriot market, particularly to areas that offer rich natural surroundings, authentic experiences and significant potential for short breaks, family excursions and thematic tours.
This initiative forms part of the broader strategy of the Pafos Regional Board of Tourism for balanced tourism development across the entire district, the enhancement of visitation beyond the traditional tourist centres and the support of local businesses.
The Pafos Regional Board of Tourism calls on tourism professionals, hoteliers and all local stakeholders to support this effort by using and promoting the relevant material through their own communication channels.
Collective promotion, cooperation and the targeted showcasing of the distinctive characteristics of each area can contribute substantially to further strengthening Pafos as a quality, authentic and multidimensional destination.
